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TEMPLETON: HIGH-END VAPE JUICE

Templeton Fine Blend is a globally-ambitious challenger brand making huge waves in the market of zero-nicotine vaping juices for e-cigarettes and vapes. The brand required a unique strategic position, witty identity and product launch to maximise standout in a crowded market.

Work completed at BOXXED

Brand positioning and Identity / Consumer campaign / Packaging / E-commerce website / Launch video

Brand persona a charismatic white stallion with wings. a symbol of elevation, flight and grace
Templeton brand icons
There's a fine art to brewing Templeton's fine blend, and we'd love to show you how it's made,courtesy of the magic horse. Wallpaper design and words by freelancer Matt Crowe for Templeton
Templeton Fine Blend surreal brand artwork – collage featuring floating hot air balloon with eye, vintage biplane, clouds, birdcage, and headless figure in shirt and suspenders
Templeton Fine blend packaging. Templeton Fine Blend Lemon Punch Sorbet bottle with illustrated lemons and leaves on a bold blue background
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