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Templeton Fine Blend is a globally-ambitious challenger brand making huge waves in the market of zero-nicotine vaping juices for e-cigarettes and vapes. The brand required a unique strategic position, witty identity and product launch to maximise standout in a crowded market.

Work completed at BOXXED

Brand positioning and Identity / Consumer campaign / Packaging / E-commerce website / Launch video

Brand persona a charismatic white stallion with wings.  a symbol of elevation, flight and grace
Templeton brand icons
There's a fine art to brewing Templeton's fine blend, and we'd love to show you how it's made,courtesy of the magic horse...
Templeton Fine blend campaign
Templeton Fine blend packaging
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